“Do affiliate marketers really think small or is it just the nature of the business that keeps us thinking small.  After all, we’re really just selling other people’s stuff for a cut of the action…

The entire model of affiliate marketing is built off an affiliate working off the back end of somebody else.  Which pretty much sums up the wrong thing to do when you’re talking to somebody about starting a legitimate online business—or at least that’s what we’re taught.

So I think the question really is: is it viable to build a multi-million dollar business off of selling other people’s stuff. Of course it is but therein lays the real point I’m trying to make… Jason, I don’t want to own a $25 million dollar business… I don’t want to own a business with tons of employees… deal with venture capitalists… I hate having to deal with investors and bankers and accountants and other people who want to suck the soul out of my body and make me sit in a cubicle, go to meetings and do all the other things that I hate doing—THAT’S why I like affiliate marketing and THAT’s why I don’t want to have a $25 million business!”